Victoria Beckham shares snaps of her kids promoting £95 charity t-shirts after backlash

Victoria Beckham shares snaps of her kids promoting £95 charity t-shirts to celebrate Pride… after facing backlash from LGBTQ+ fans over the price

  • The fashion designer, 46, received criticism from her LGBTQ+ fans over the price of the T-shirt as well as the percentage she was planning to donate to charity 
  • When advertising the item earlier this week, Victoria revealed 25 per cent of sales would aim to combat LGBTQ+ youth homelessness in the UK 
  • Victoria shared a montage of each of her children wearing the white T-shirt which features the words ‘listen without prejudice’ in rainbow lettering
  • Despite Victoria’s good intentions, fans claimed she should be donating 100% of the T-shirt’s profits to charity given its already-high price tag

Victoria Beckham has shared snaps of her four children wearing her new £95 charity T-shirts to celebrate Pride month after facing backlash over the garment.

The fashion designer, 46, has received criticism from her LGBTQ+ fans over the price of the T-shirt as well as the percentage she was planning to donate to charity.

When advertising the item earlier this week on her Instagram page, Victoria revealed 25 per cent of sales would aim to combat LGBTQ+ youth homelessness in the UK.

Listen! Victoria Beckham has shared snaps of her four children wearing her new £95 charity T-shirts to celebrate Pride month after facing backlash over the garment (pictured Harper)

On Saturday, Victoria shared a montage of each of her children wearing the white T-shirt which features the words ‘listen without prejudice’ in rainbow lettering.

Her daughter Harper, eight, and sons, Cruz, 15, Romeo, 17, and Brooklyn all posed with the garment on, as well as Brooklyn’s girlfriend Nicola Peltz, 25.

She captioned the snaps: ‘The kids in their Pride tees. Sound on for @georgemofficial! kisses vb.’

Backlash:

Backlash: The fashion designer, 46, has received criticism from her LGBTQ+ fans over the price of the T-shirt as well as the percentage she was planning to donate to charity (pictured Romeo)

Love is love: On Saturday, Victoria shared a montage of each of her children wearing the white T-shirt which features the words 'listen without prejudice' in rainbow lettering (pictured Cruz)

Love is love: On Saturday, Victoria shared a montage of each of her children wearing the white T-shirt which features the words ‘listen without prejudice’ in rainbow lettering (pictured Cruz)

Victoria also previously shared an image of herself in the T-shirt, where she sported a radiant make-up look and accessorised with a delicate gold necklace.

The mother-of-four wrote: ‘I’ve always felt a deep connection to the LGBTQ+ community and am proud to help support their continued message of positive change and inclusivity. 

‘My Pride t-shirt this year features the name of @georgemofficial’s iconic 1990 album, released exactly 30 years ago and used with the blessing of his estate. 

Promote: Her daughter Harper, eight, and sons, Cruz, 15, Romeo, 17, and Brooklyn all posed with the garment on, as well as Brooklyn's girlfriend Nicola Peltz, 25 (pictured)

Promote: Her daughter Harper, eight, and sons, Cruz, 15, Romeo, 17, and Brooklyn all posed with the garment on, as well as Brooklyn’s girlfriend Nicola Peltz, 25 (pictured)

Controversy: Victoria also previously shared an image of herself in the T-shirt, where she sported a radiant make-up look and accessorised with a delicate gold necklace

Controversy: Victoria also previously shared an image of herself in the T-shirt, where she sported a radiant make-up look and accessorised with a delicate gold necklace

‘He was a true icon and the album, his music, and this t-shirt are reminders to always be kind and listen to one another – something I wholeheartedly believe in and a message I live by every day.

‘25% of all sales of this shirt will go to @aktcharity and its work to combat LGBTQ+ youth homelessness in the UK. kisses xx VB’. 

Despite Victoria’s good intentions, many fans were unhappy, claiming that she should be donating 100% of the T-shirt’s profits to charity given its already-high price tag. 

The mother-of-four wrote: 'I've always felt a deep connection to the LGBTQ+ community and am proud to help support their continued message of positive change and inclusivity

The mother-of-four wrote: ‘I’ve always felt a deep connection to the LGBTQ+ community and am proud to help support their continued message of positive change and inclusivity 

One wrote: ‘£95 your having a laugh! I’ll just donate £20 and write it on an old t-shirt,’ while another added: ‘£95 though!’

A third posted: ‘Are you really charging £95 for a t-shirt and only donated 25% scandalous Mrs Beckham.’

‘For a £95 t-shirt I’d expect more than 25% to go to charity, one fan wrote with another adding: ‘This is lovely and a great message also good % goes to charity BUT £95 for a tee still too much for me.’

MailOnline contacted representatives for Victoria Beckham for comment at the time.

Irate: Despite Victoria's good intentions, many fans were unhappy, claiming that she should be donating 100% of the t-shirt's profits to charity given its already-high price tag

Irate: Despite Victoria’s good intentions, many fans were unhappy, claiming that she should be donating 100% of the t-shirt’s profits to charity given its already-high price tag